Celebrating 10 Years of Galaxy
Social Media.
To celebrate 10 years of Galaxy, we tapped into something just as powerful as tech— nostalgia.
We took Aussies on a trip down memory lane, recreating iconic pop culture moments from the past 10 years, all starring the Galaxy phone.
The result? A series of thumb-stopping, fun and quirky social videos that struck the perfect chord with Samsung’s audience. We turned a decade of Galaxy into a celebration of culture, connection and iconic tech, sparking memories, love for the brand, and plenty of engagement and shares.
Agency: Leo Burnett Sydney